Saturday, November 3, 2007

Minute Tech 021: How do you distribute your video?

Have you thought about your relatives lately? I don't mean the ones living next door, I mean your furry predecessors. Now if you're of the school of thought that the earth and it's inhabitants were brought into being 6,000 years ago, then this DNA stuff is just of academic interest - the rest of you can listen with a bit more interest.

Now that you've produced video on your PC, be that Windows, Mac or Linux, now you can think of distribution. And finally, emulate your leaders: start something in your community!

- DNA sequencing leads to primate relatives;
- How do you distribute your video?
- Emulate your leaders: Start Something Today!

Go to the Minute Tech iWeb page to subscribe or listen to this podcast: Minute Tech.

..Alex.

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Friday, November 2, 2007

Minute Tech 020: How can I produce this video on my Mac?

The not-so-proverbial war on terrorism may last five more decades...but so will the new-media war of social media networks. Google and Microsoft square off on either end of the Quidditch pitch, pooling their resources and teaming with partners.

Meanwhile, the lubricant for all of this, fossil fuel, continues to make itself heard, while it is pumped from the ground and into the tanks of waiting Humvee's in our suburban driveways.

- Oil may surpass $100 per barrel, but winter may usher in lower prices;
- How can I produce my video on my Mac?
- Social Media wars heat up as Google and Microsoft form sides.

Go to my iWeb page to subscribe or listen to this podcast: Minute Tech.

..Alex.

Thursday, November 1, 2007

Am I a "media" company?

Check out Jeremiah Owyang's checklist for corporate media strategy in his So you're a "Media" Company now post. Admittedly, a podcast does not a company make...but at what point does a publishing push like this begin to blur between a personal outlet for ideas and style and a company-like push for attention in the global media industry? At this point I have not desire to make this a "corporate entity", but I'm pursuing many of the things that could:

  • A regular push of informational content into the world's marketplace;
  • Pursuing the collection of statistics via Google Analytics;
  • Developing and pushing the podcast "brand" into many of the social media markets;

      Three of Jeremiah's points:
    • Do you have a strategy? Let’s start with the start. Why create media? What story are you trying to tell? Don’t just do this because it’s hot, understand how it can impact your company.
    • What story are you telling? Sometimes, media doesn’t have to be just a product demo, but could ‘go up a level’ and tell a story. Relate to your customers life style, understand and relate to how they work and live, rather than just push features.
    • Got legs? Does your player of media (audio/video/webcast/powerpoint/images) have ‘legs’ so it can spread to other websites? Is it embeddable? Do you want it to be?



Where is this all taking me? Initially, I'm seeking personal growth in both the tech of putting a podcast and media presence together, and in the community that this may engender. Eventually, who knows?

..alex.

Minute Tech 019: How can I produce this video in Windows?

Now that you've shot that first video, and assuming you're still using Windows, how can you produce that digital footage? Various options are open to you: Adobe's video products, numerous lesser known 3rd-party options (just browse the shelves at CompUSA or some similar store) as well as Microsoft's built-in MovieMaker.

On today's Minute Tech, we discuss:

- Is the recent earthquake in San Francisco plate tectonics, or Apple's Leopard?
- How can I produce this video in Windows? Mark Dolgonos, Sr. Communications Coordinator at Orrick, gives us his report.
- Minute Tech is now in the iTunes catalog.

Go to my iWeb page to subscribe or listen to this podcast: Minute Tech.

..Alex.

Wednesday, October 31, 2007

Minute Tech 018: Halloween 2007

A Minute Tech podcast, reading from Ruth Edna Kelley's "The Book of Hallowe'en".

THE BOOK OF HALLOWE'EN

CHAPTER I

SUN-WORSHIP. THE SOURCES OF HALLOWE'EN

"IF we could ask one of the old-world pagans whom he revered as his greatest gods, he would be sure to name among them the sun-god; calling him Apollo if he were a Greek; if an Egyptian, Horus or Osiris; if of Norway, Sol; if of Peru, Bochica. As the sun in the center of the physical universe, so all primitive peoples made it the hub about which their religion revolved, nearly always believing it a living person to whom they could say prayers and offer sacrifices, who directed their lives and destinies, and could even snatch men from earthly existence to dwell for a time with him, as it draws the water from lakes and seas.

In believing this they followed an instinct of all early peoples, a desire to make persons of the great powers of nature, such as the world of growing things, mountains and water, the sun, moon, and stars; and a wish for these gods they had made to take an interest in and be part of their daily life. The next step was making stories about them to account for what was seen; so arose myths and legends.

The sun has always marked out work-time and rest, divided the year into winter idleness, seed-time, growth, and harvest; it has always been responsible for all the beauty and goodness of the earth; it is itself splendid to look upon. It goes away and stays longer and longer, leaving the land in cold and gloom; it returns bringing the long fair days and resurrection of spring. A Japanese legend tells how the hidden sun was lured out by an image made of a copper plate with saplings radiating from it like sunbeams, and a fire kindled, dancing, and prayers; and round the earth in North America the Cherokees believed they brought the sun back upon its northward path by the same means of rousing its curiosity, so that it would come out to see its counterpart and find out what was going on.

All the more important church festivals are survivals of old rites to the sun. "How many times the Church has decanted the new wine of Christianity into the old bottles of heathendom." Yule-tide, the pagan Christmas, celebrated the sun's turning north, and the old midsummer holiday is still kept in Ireland and on the Continent as St. John's Day by the lighting of bonfires and a dance about them from east to west as the sun appears to move. The pagan Hallowe'en at the end of summer was a time of grief for the decline of the sun's glory, as well as a harvest festival of thanksgiving to him for having ripened the grain and fruit, as we formerly had husking-bees when the ears had been garnered, and now keep our own Thanksgiving by eating of our winter store in praise of God who gives us our increase.

Pomona, the Roman goddess of fruit, lends us the harvest element of Hallowe'en; the Celtic day of "summer's end" was a time when spirits, mostly evil, were abroad; the gods whom Christ dethroned joined the ill-omened throng; the Church festivals of All Saints' and All Souls' coming at the same time of year--the first of November--contributed the idea of the return of the dead; and the Teutonic May Eve assemblage of witches brought its hags and their attendant beasts to help celebrate the night of October 31st."

Happy Halloween!

Go to my iWeb page to subscribe or listen to this podcast: Minute Tech.

..alex.

Tuesday, October 30, 2007

Minute Tech 017: What do you shoot video with?

What do you shoot video with? A professional level cinema camera, or a webcam? Do you have a nice DV camcorder, or a basic level digital snap-shot camera? Whatever you have available to you, you can make video, a.k.a. moving pictures.

Today we just touch on the camera possibilities, as well as some news items from the world of blogging and Space, the other final frontier.

- The X-prize and light sabers on the Space Shuttle;
- What do you shoot video with?
- Pghbloggers.org and Podcamp rules.

Go to my iWeb page to subscribe or listen to this podcast: Minute Tech.

..Alex.